Charlene is a cross-trained marketing professional with over 25 years of experience in both traditional and digital marketing, specializing high-end hospitality, luxury real estate, historic architecture and specialty goods. She is skilled in brand development, social media management, product marketing, and analytics, with a proven ability to drive engagement, awareness, and purchasing decisions. She is adept at creating compelling marketing collateral, organizing high-profile events, and managing marketing campaigns across various platforms.
While a marketer through most of her professional career, Charlene holds a Masters in History with an emphasis in Art History and Architectural History. From her extensive travel in South American and the Caribbean while earning her Masters degree, Charlene has extensive knowledge and experience with international markets. Charlene was recognized for excellence with multiple industry accolades, including Brickell Magazine’s 20 Under 40 and the Marriott International Service Award.